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Privacy Policy

Effective date: October 14, 2026

Myka True, Inc. ("Myka True," "we," "our," and/or "us") values the privacy of individuals who use our website, mykatrue.com, and related services (collectively, our "Services"). This Privacy Policy explains how we collect, use, and share information from users of our Services ("Users"). By using our Services, you agree to the collection, use, disclosure, and procedures this Privacy Policy describes. Beyond this Privacy Policy, your use of our Services is also subject to our Terms of Use.  This Privacy Policy covers information collected through our website. Information we receive in the course of supplying our business customers is handled under our agreements with them.

Information We Collect

We may collect a variety of information from or about you or your devices from various sources, as described below.

A. Information You Provide to Us

Contact forms and communications. If you contact us directly, including through our website's contact form, we may ask for your name, email address, company name, job title, phone number, the contents of your message and any attachments, and other information you choose to provide.

Newsletter. If you sign up for our newsletter or update emails, we collect your email address and any other details you choose to provide, such as your name and company, along with a record of your signup.

B. Information We Collect When You Use Our Services

Device information. We receive information about the device and software you use to access our Services, including IP address (which may provide us with your general location), web browser type, operating system version, and device identifiers.

Usage information. To help us understand how you use our Services and to help us improve them, we automatically receive information about your interactions with our Services, like the pages or other content you view, the links you click, the website that referred you, and the dates and times of your visits.

Cookies. We do not use analytics, advertising, or other third-party tracking technologies on our Services, and we do not allow third parties to collect information about your online activities over time and across different websites through our Services. Our website may use a limited number of cookies that are strictly necessary for it to function and remain secure. Cookies are small text files stored by your browser. See “Your Choices” below for how to manage cookies.

How We Use the Information We Collect

We use the information we collect:

  • To provide, maintain, improve, and enhance our Services;
  • To respond to your inquiries;
  • To communicate with you about potential or existing business relationships, quotes and orders;
  • To send newsletters and update emails you have signed up for;
  • To understand and analyze how you use our Services and develop new products, services, features, and functionality;
  • To generate anonymized, aggregate data containing only de-identified, non-personal information;
  • To find and prevent fraud, and respond to trust and safety issues that may arise;
  • For compliance purposes, including enforcing our Terms of Use or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency; and
  • For other purposes for which we provide specific notice at the time the information is collected.

How We Share the Information We Collect

Vendors and service providers. We may share information with vendors and service providers that help us operate our business and Services, such as website hosting and forms (Webflow), and email marketing and customer relationship management providers (Attio).

Marketing. We do not sell information about you, and we do not rent or share it with nonaffiliated companies for their direct marketing purposes unless we have your permission.

As required by law and similar disclosures. We may access, preserve, and disclose your information if we believe doing so is required or appropriate to: (a) comply with law enforcement requests and legal process, such as a court order or subpoena; (b) respond to your requests; or (c) protect your, our, or others' rights, property, or safety.

Merger, sale, or other asset transfers. We may transfer your information to service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another company or we sell, liquidate, or transfer all or a portion of our assets. The use of your information following any of these events will be governed by the provisions of this Privacy Policy in effect at the time the applicable information was collected.

Consent. We may also disclose your information with your permission.

Your Choices

Marketing emails. You can unsubscribe from our newsletter and marketing emails at any time by clicking the unsubscribe link in any email or by emailing privacy@mykatrue.com. We process unsubscribe requests within 10 business days. Even after you unsubscribe, we may still send you messages about your inquiries.

Cookies. Most web browsers let you block or delete cookies through their settings; see your browser’s “Help” file to learn how. If you block or delete strictly necessary cookies, some features of the Services may not work as intended.

Do Not Track. Some web browsers send “Do Not Track” signals to the websites you visit. Because we do not track visitors over time or across third-party websites, and do not allow third parties to do so through our Services, our Services do not change their behavior in response to these signals.

Reviewing and updating your information. You may ask to review, correct, update or delete the personal information you have provided to us by emailing privacy@mykatrue.com. We will respond within a reasonable time, subject to any information we must keep for legal or business purposes.

Data Retention

We keep personal information only as long as needed for the purposes described in this Privacy Policy, including to maintain business records and comply with legal obligations, and then securely delete or anonymize it.

Third Parties

Our Services may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the privacy practices of these third parties. This Privacy Policy does not apply to your activities on these third-party services or any information you disclose to these third parties. We encourage you to read their privacy policies before providing any information to them.

Security

We make reasonable efforts to protect your information by using physical and electronic safeguards designed to improve the security of the information we maintain. However, as no electronic transmission or storage of information can be entirely secure, we can make no guarantees as to the security or privacy of your information.

Children's Privacy

Our Services are intended for business users and are not directed to children. We do not knowingly collect, maintain, or use personal information from children under 13 years of age. If you learn that a child has provided us with personal information in violation of this Privacy Policy, you may alert us at privacy@mykatrue.com and we will delete it.

International Visitors

Our Services are hosted in the United States and intended for visitors located within the United States. If you choose to use the Services from outside the United States, please note that you are transferring your personal information to the United States for storage and processing, and that U.S. law may differ from the laws where you live. By providing any information, including personal information, on or to the Services, you consent to such transfer, storage, and processing.

Changes to this Privacy Policy

We will post any changes to this Privacy Policy on this page with a new effective date, and the revised version will be effective when it is posted. If we materially change the ways in which we use or share personal information previously collected from you through the Services, we will notify you through the Services, by email, or by other communication before the change takes effect.

Contact Information

If you have any questions, comments, or concerns about this Privacy Policy or our processing activities, please email us at privacy@mykatrue.com or write to us at Myka True, Inc., 11601 Wilshire Boulevard, Suite 2170, Los Angeles, CA 90025.

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